Pod Back to School Press January 2011: CWB takes a look at The Schoolwear Show
Sunday, 2 January 2011 | Admin
PODLERS' NEW BTS OFFER
Infant footwear brand Podlers is expanding to include a larger size range and new styles for BTS 2011. The growth of the range reflects demand from retailers for BTS schoolwear in smaller sizes, targeting the pre-school age group.
Highlights include a new girls' classic Mary-Jane style and a boys' criss-cross Velcro shoe. Both are available in black and navy softy leathers and feature a monster sole, coloured logos and rubber design features. The Podlers' Back to School size range spans from EU 27 to 31.
DURABLE AND COMFORTABLE SCHOOL FOOTWEAR TO KEEP CUSTOMERS ON THEIR TOES
Pod have spent the last year developing their BTS range, producing the strongest collection yet for 2011. The range features newly developed rubber branding throughout, racing stripe stitching and sporty grip genuine rubber soles. Sizes start at an EU 32 and carry through to the XL range.